btob online directory review

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Great business to business directories are hard to find. The BtoB Magazine has employed the BtoB directory gurus at Media Brains to manage their marketing vendor source guide. The online guide is used by approximately 20,000 marketing professionals each month. It is comprised of 3,000 of the top marketing service vendors including services such as: Multi-media Agencies, Graphic design Services, e-mail list brokers, SEO services and more.

The BtoB Online Directory is laid out by marketing services and is easy to navigate. The publishers of the site make it very easy to identify and help give you a concise list of marketing vendors to choose. I am not sure if you have tried to search many online directories which sometimes make it difficult to navigate with listings leading to additional directories. The experience can be time consuming and frustrating.

The Media Brains BtoB Online Directory website is delightfully different. There are only legitimate company listings and none of the “never ending links to links” like many other business directory websites. I researched e-mail marketing myself. The site is easily laid out by product and service categories. E-mail marketing and Campaign Execution was part of their “most popular categories” section. I clicked on link and voila!

There were 20 of the top e-mail marketing service providers in the country at your finger tips within seconds. The decision guide provides all their standard contact information including website link and company description which allows you to research their key points. The difference was the type of vendors listed and the manor in which they are presented. This really saved me a lot of leg work and resources which every small business owner can appreciate.

I investigated further by printing out their details and for green folks out there you can bookmark the company by adding it to your Digg or delicious accounts for archiving at a later time. I clicked on 3 of my top choices and researched them further.

I came across e-mail marketing companies including: Mail Chimp, Exact Target, Return Path, Listrak, Net Atlantic. Many of these companies provide e-mail marketing, newsletters, and additional services. The client lists of these vendors were extremely impressive including: Google, GM, Firefox, UPS, Cannon, Intel and LG. Many of these mass e-mail campaign vendors work with huge companies all the way down to small business owners like you and me. Many of these vendor’s e-mail marketing packages start at $19.95 per month for the do it yourself or more for full services.

I was very impressed and definitely recommend the BtoB Online Directory which is easy to use, saves time resources, and is small business friendly. Save time and search efficiently and effectively our small business marketing depends on it.

Try it out and send me feedback. Let me know if you have come across any other time saving online directories that you have recently used.

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Written by Brian M. Schoedel


We believe in inspiring others to deliver exceptional customer experiences - one story, one person and one relationship at a time. I enjoy advising clients on their digital marketing efforts. We help business owners of all sizes maximize word-of-mouth. We Empower our client's customers to share testimonials on their website, business directories and social media to grow their business. I am excited to lead our team's sales and channel partnerships efforts. Prior to joining Testimonial Tree I was an advisor at the World's leading IT research and advisory company Gartner (IT).

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Posted in bian schoedel, Business to Business Direcoty, online marketing, Small Business Marketing

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